ACC owns the TV rights for the game, and the Orange Bowl Committee will still have to pay a yet to be disclosed amount of money to the ACC for hosting. This money will likely all just go into the pot for the Big6 bowls and the championship game.
Since the ACC is now the official host of the game, they have a lot of say in any further contracts the game signs, including sponsorship or would be opponents.
The conferences are taking control of the bowl system. The SEC/B12 game will almost certainly end up simply being either the Sugar Bowl or the Cotton Bowl, but they want those 2 entities to bid on it. the 2 conferences will co-own the TV and sponsorship rights to whatever bowl wins the bidding war, just like we do with the Orange Bowl. the biggest difference is, for now, the ACC is the sole owner of those rights, we share them with no one.
I'm betting that if the ACC gets to sell the TV rights and sponsorships that the ACC will be paying the Orange Bowl for the right to host the game. At the very least the ACC will have to pay for a large number of tickets sold or not.
I don't always talk to UVa Grads but when I do I always order the Large Fries.
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