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Thread: Big12 TV deal basically done
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Tue May 08 2012, 03:07 PM #11
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Tue May 08 2012, 06:51 PM #12Hokie!
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This is from early February and not up to date. The ACC/ESPN deal has entered mediation to have the terms of the contract looked at.
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Tue May 08 2012, 08:00 PM #13Hokie!
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Perhaps I'm overly optimistic but I think the ACC could end up with at least $20 million per school simply because of what the Big 12 (and Pac12) got and for the reasons I mentioned previously. I guess it all depends on how much of an impact the prevailing market rate has on renegotiation.
The ACC could make a good argument that it's at least comparable to the Big 12. I'd even go so far as to say $20 mil. for the ACC might be a bit low simply because ESPN owns their Tier III rights.
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Tue May 08 2012, 08:25 PM #14
i love your optimism, but you know ESPN won't give that to us (why would they?), so we're relying on an arbitrator. i do think an arbitrator will side with us, but he will also take into account the fact we are in year 1 of a 12 year deal, and a contract is a a contract, so that will hurt us some. i'd be happy with $18MM and each school getting Tier 3 back, but i just don't see us getting more than $16-17MM and ESPN is unlikely to give up Tier 3, so maybe we just hope we can force them to bundle them into a new package that might not help us make more money short term, but will help us get our brand out there for the next TV deal in 12 years...
"This no more resembles that than something unlike something else resembles that." - Loosely quoting PHNC
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Tue May 08 2012, 10:28 PM #15
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I'd say you are overly optimistic. Why would espn fork over that kind of increase? They will give a little more to 1) let ACC same face, and 2) not push things to the point of sending the whole thing to mediation.
Quite frankly, Swofford and Co are trying to undo a sorry arse deal they signed a little over a year ago. Swofford & Co were sleeping at the wheel when they signed that deal with ESPN. At the time we got a little more than most folks thought we would. Swofford and his boys were patting themselves on the back for the great deal.
Unfortunately, to get that little extra something, Swofford sold all rights to all football and MBB games until 2023, effectively ending any hopes of ever getting a real ACC network.
Swofford should have been fired for incompetence at that time. ACC really needs a real AD, not some good ole boy from UNC and member of the country clubs around Chapel Hill and Greensboro.
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Tue May 08 2012, 10:33 PM #16
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The Big12 was entering into the first year of their tier two deal with Fox and had until 2015-16 left on their ESPN deal. Their ESPN deal was already raised last year when Colorado and Nebraska left and they agreed to pay the same amount for 10 teams as they were for 12 teams. Then Fox agreed to accept TCU and WVU as replacements for TAMU and Missouri and not adjust the price. They've been effectively given three raises since we negotiated our contract. This is why I believe that we could easily see a similar increase in our value...meaning we end up near 20 million.
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Tue May 08 2012, 10:37 PM #17
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Tue May 08 2012, 10:55 PM #18Hokie!
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Tue May 08 2012, 11:04 PM #19
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Tue May 08 2012, 11:20 PM #20Hokie!
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That's still nothing in the grand scheme of things. FSU's endowment is $525 million and the the university brings in $200 million ANNUALLY in research funding, not to mention that it's 2011-2012 annual budget is nearly $1.2 BILLION. You think it would be wise for a university to forefeight membership in an elite academic association for $5-12 mm per year more in an unstable conference? There is no returning. In 10 years when the Big XII collapses again the ACC is not going to extend an invite. FSU doesn't just get to come home.



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