Readers: Normally, we block political ads from appearing on our web site. However, we have a unique opportunity over the course of the next week, until election day on Nov. 6th. Google has informed us that $34 million worth of political ads are being made available from now until election day.
With the fortunes of the Virginia Tech football team being down this year (relative to other years), our subscriptions and site traffic (and therefore ad revenue) have taken a beating, so we would like to take advantage of this opportunity to recoup some lost revenue.
We plan on opening our site up to political ads for the next week (we can always turn them off after election day), unless you, our readers, overwhelmingly vote no on the poll below.
So, do you think it’s okay for us to run political ads over the course of the next week?